J Boag and Son Brewery, Tasmania, Australia
J Boag and Son Brewery is an Australian brewery founded by James Boag and his son named James. It was in 1883 when the brewery company was founded and is situated in Launceston, Tasmania. Now, locals and tourists alike can get a taste of Australia’s finest beers and take a tour around the brewery company.
James Boag’s Historic Brewery offers a real beer lover’s experience. The Boag’s Centre for Beer Lovers, located in the picturesque Tamar Valley, is where the tour starts and finishes. It features three floors of Boag’s Museum, brewing memorabilla, and the official Boag’s merchandise store. Beer lovers can choose from either of the two brewery tours: the Boag’s Discovery tour or the Boag’s Beer Lovers tour. The Boag’s Discovery tour is a 60-minute tour that features a tour to Boag’s brewery for an exclusive insight into the key elements of Boag’s traditional brewing process. The tour ends with a tasting of four award-winning Boag’s beers. The Boag’s Beer Lovers tour, on the other hand, offers a more detailed insight into all stages of the brewing and packaging process. The 90-minute tour is again followed by a tasting of four Boag’s beers, but with a tasting of some of Australia’s finest cheeses this time.
For an ultimate beer lover experience, go ahead and taste the entire range of James Boag’s beers for over 40 minutes with the James Boag’s Amber Ticket. You’ll get a taste of Boag’s premium lagers to finest quality ales, and with Boag’s experts guide you through the individual taste, appearance, aroma, and character of the seven best-loved beers.
With just a short distance from Launceston’s central business district, beer lovers can sample Australia’s most excellent beers.
- Anna Mae Escobin